A designer imagines what Netflix, Spotify, and other brands would have looked like in the 1980s

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Creative director and graphic designer Thomas Ollivier carried out a project in which he imagined large internet platforms as physical objects that he named: "Re: Birth" . He created a number of objects that were popular in the 80s with the design of various social networks. The exhibition is currently located at The Media Majis, a museum in Doha, Qatar.

Thomas Ollivier

Netflix imagined it as a slide viewer of it. Instead of providing instant communication via messages, WhatsApp recreated them as two intercom radios that some people were talking about.

Pagers used to be very common, devices that received very short messages and were very common for jobs. Adobe rebuilt it as a Etch-a-sketch Toys, a little chalkboard that they could draw pictures on using the handles below.

Spotify was of course represented by a cassette Walkman, the iPod at the time. Google was also inspired by a toy called the Speak and Spell that helps children write. And after all, Instagram was meant to be an analog camera back then.

It's a powerful way to talk about how technology has evolved and changed over time, from tangible tools and toys to something completely digital.

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